The Elements of Social Architecture: Published in 1977, Christopher Alexander’s A Pattern Language: Towns, Buildings, Construction contains the collective wisdom of world cultures on centuries of building human housing. It had a resounding effect not only on architecture and urban planning, but also on software design. In it, Alexander and his co-authors explored 253 architectural [...]
The Twitter Gold Mine & Beating Google to the Semantic Web: There’s always been jabs at Twitter for not having a viable business model and the chatter has increased in the current economic climate. In a recent interview Evan Williams, Twitter CEO, said ‘We had planned to focus on revenue in 2010 but that’s no [...]
Between the customer and a purchase is your ecommerce site. Here’s the tale of how providing a more direct path between the customer and their purchase increased online sales for a $25B online retailer by $300M per year. The “more direct path” was a single button with the following language: “You do not need to [...]