The Most Easily Referred Companies are Naturally Social: “

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The Most Easily Referred Companies are Naturally Social

One benefit that may not get accurately measured in the world of social media is that companies that are very social are easier to refer.

I’ve theorized in the past posts that companies that combine the highly wired tactics involved in social networking platforms with the highly engaged tactics of traditional networking seem be the ones that just naturally generate more referrals.

(Via Small Business Marketing Blog from Duct Tape Marketing.)